I had a great day yesterday helping Medwinds promote their new brand, as an online only retailer, to the UK press. There was a great interest from the press in the way that Medwinds have high quality goods and at a price point that other exclusive and fashionable brands cannot achieve.
It was also a great opportunity for me to share how Optaros with the OCentric product is providing Medwinds with an On-Demand scalable platform that can be used across multiple countries and currencies.
The press were impressed with the way that the OCentric platform easily allowed Medwinds to create a community and use this community to understand their customer needs.The first of these articles were published yesterday on www.InternetRetailling.net
Medwinds clothing, footware and accessories are for both men and women using high quality materials, but at a price point under £80.
The site will launch on 14th Feb in Spain and the UK and with further countries being included later this year.
